<html><body><div style="font-family: times new roman,new york,times,serif; font-size: 12pt; color: #000000"><div><br></div><div>Fifty year ago, when you talked about helping poor people, it was okay to say: "Helping poor people."<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div> Then everyone came to understand that this phrasing was demeaning -- so people started saying:<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div>"Helping underserved communities."<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div> At a conference last weekend, I learned of a better phrasing, which I'll be using. <br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div>"Helping underestimated communities."<br></div><div><br data-mce-bogus="1"></div><div> It's not that these communities are poor or that they underserved -- it's that they are underestimated.<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div> That affords them the dignity they deserve.<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div> Phil<br data-mce-bogus="1"></div><div><br data-mce-bogus="1"></div><div><br></div><div data-marker="__SIG_POST__">-- <br></div><div>--<br>Phil Shapiro, pshapiro@his.com<br>http://www.his.com/pshapiro/briefbio.html<br>http://www.twitter.com/philshapiro<br>http://www.his.com/pshapiro/stories.menu.html<br><br>"Wisdom begins with wonder." - Socrates<br>"Learning happens thru gentleness."<br><div><span style="color: rgb(51, 51, 51); font-family: "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; background-color: rgb(255, 255, 255);">"We must reinvent a future free of blinders so that we can choose from real options." David Suzuki</span><br style="box-sizing: border-box; color: rgb(51, 51, 51); font-family: "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 14px; background-color: rgb(255, 255, 255);"></div></div></div></body></html>