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</o:shapelayout></xml><![endif]--></head><body lang=EN-US link=blue vlink=purple><div class=WordSection1><p class=MsoNormal>Is there a course they all take? Of course there is. At Syracuse University’s Newhouse School of Public Communications:<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal style='mso-margin-top-alt:15.0pt;margin-right:0in;margin-bottom:7.5pt;margin-left:0in;vertical-align:baseline'><b><span style='font-size:19.0pt;font-family:"Trebuchet MS",sans-serif;color:#444444'>PRL 497 - Public Relations Management<o:p></o:p></span></b></p><p class=MsoNormal><i><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444;border:none windowtext 1.0pt;padding:0in'>S.I. Newhouse School of Public Communications</span></i><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444'><br><span style='background:white'>3 credit(s) Every semester</span></span><o:p></o:p></p><div class=MsoNormal><hr size=0 width="100%" noshade style='color:#444444' align=left></div><p class=MsoNormal><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444;background:white'>Capstone course to understand management of public relations in an organizational context, apply best practices in diverse and challenging global environments, using the managerial process of planning and decision making, organizing, controlling and leading.</span><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444'><br><span style='background:white'>PREREQ: </span></span><a href="http://coursecatalog.syr.edu/content.php?catoid=17&navoid=2220&p532=2#tt991" target="_blank"><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#CC4700;border:none windowtext 1.0pt;padding:0in'>PRL 215</span></a><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444;background:white'> AND </span><a href="http://coursecatalog.syr.edu/content.php?catoid=17&navoid=2220&p532=2#tt7867" target="_blank"><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#CC4700;border:none windowtext 1.0pt;padding:0in'>PRL 315</span></a><span style='font-size:13.5pt;font-family:"Trebuchet MS",sans-serif;color:#444444;background:white'> </span><o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>Keep in mind: Newhouse is one of the better programs.<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>d<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'><p class=MsoNormal><b><span style='font-size:12.0pt;color:black'>From: </span></b><span style='font-size:12.0pt;color:black'>Ipg-smz <ipg-smz-bounces@netpress.org> on behalf of James Gaskin via Ipg-smz <ipg-smz@netpress.org><br><b>Reply-To: </b><james@gaskin.com>, <ipg-smz@netpress.org><br><b>Date: </b>Wednesday, August 14, 2019 at 1:11 PM<br><b>To: </b><ipg-smz@netpress.org><br><b>Cc: </b>James Gaskin <james@gaskin.com><br><b>Subject: </b>Re: [Ipg-smz] annoyingly pushy PR people<o:p></o:p></span></p></div><div><p class=MsoNormal><o:p> </o:p></p></div><div><div><p class=MsoNormal><span style='font-family:"Arial",sans-serif'>I forget who it was, but a PR person pulled that with me about a year ago. I said, "OK, but if your firm loses this contract or you're on vacation when I need to get a quote, I'm calling your biggest competitor for that quote." Client spoke up with his email address immediately.<o:p></o:p></span></p></div><div><p class=MsoNormal><span style='font-family:"Arial",sans-serif'><o:p> </o:p></span></p></div><div><div><div><div><div><div><div><div><div><div><div><div><div><p class=MsoNormal>Thanks,<o:p></o:p></p></div><div><p class=MsoNormal>James<o:p></o:p></p></div><div><p class=MsoNormal><o:p> </o:p></p></div><div><p class=MsoNormal><o:p> </o:p></p></div><div><p class=MsoNormal>James E. Gaskin<br><a href="http://www.gaskin.com" target="_blank">http://www.gaskin.com</a><br>Writer / Consultant / Speaker<o:p></o:p></p></div><div><p class=MsoNormal><a href="http://netpress.org/member/james-e-gaskin/" target="_blank">Member </a>Internet Press Guild<o:p></o:p></p></div><div><p class=MsoNormal><a href="https://jamesgaskin.contently.com/" target="_blank">Portfolio</a><o:p></o:p></p></div></div></div></div></div></div></div></div></div></div></div></div></div><p class=MsoNormal><o:p> </o:p></p></div><p class=MsoNormal><o:p> </o:p></p><div><div><p class=MsoNormal>On Wed, Aug 14, 2019 at 12:04 PM Esther Shein via Ipg-smz <<a href="mailto:ipg-smz@netpress.org">ipg-smz@netpress.org</a>> wrote:<o:p></o:p></p></div><blockquote style='border:none;border-left:solid #CCCCCC 1.0pt;padding:0in 0in 0in 6.0pt;margin-left:4.8pt;margin-right:0in'><div><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'>Just a rant…I can’t stand it when I interview someone and at the end of the call I ask for their email address in case I have to do any follow-up…and the PR person jumps in and tells me to go through them. Sometimes I’m successful when I say “well, I would still like to have it as a backup” or something to that effect, but some of them are so damn aggressive and then the source is ultimately torn over what to do. <o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'> <o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'>And then they “circle back” with me. They all use that term…is there some sort of requisite PR-speak course they all take? Grrrrrrrrr.<o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'> <o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b>Esther Shein</b><br><a href="mailto:eshein@shein.net" target="_blank">eshein@shein.net</a><br>508.877.0217<o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b>Twitter: @EstherShein<br>LinkedIn:</b> <b><a href="https://www.linkedin.com/in/eshein/" target="_blank">https://www.linkedin.com/in/eshein/</a></b><o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b><i>Member, Internet Press Guild: <a href="http://netpress.org/" target="_blank">http://netpress.org</a></i></b><o:p></o:p></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'> <o:p></o:p></p></div></div><p class=MsoNormal>-- <br>Ipg-smz mailing list<br><a href="mailto:Ipg-smz@netpress.org" target="_blank">Ipg-smz@netpress.org</a><br><a href="http://netpress.org/mailman/listinfo/ipg-smz_netpress.org" target="_blank">http://netpress.org/mailman/listinfo/ipg-smz_netpress.org</a><o:p></o:p></p></blockquote></div><p class=MsoNormal>-- Ipg-smz mailing list Ipg-smz@netpress.org http://netpress.org/mailman/listinfo/ipg-smz_netpress.org <o:p></o:p></p></div></body></html>